Working with partners to address seed industry challenges

Erik Jan Bartels, Regional Vice President, Croda Life Sciences, explains the benefits of seed coatings. Photo credit: Incotec.
Erik Jan Bartels, Regional Vice President, Croda Life Sciences, explains the benefits of seed coatings. Photo credit: Incotec.

Seed enhancement company Incotec will be present at the World Seed Congress in Lisbon on May 18-20. Incotec is both a long-term sponsor of the ISF Golf Tournament (May 17th) and takes an active role in the congress program. The World Seed Congress enhances and underlines the value of collaboration and partnerships.

In booth No. 2.10, a global team of Incotec seed technology experts will be available to exchange views on shared challenges and future needs. On Tuesday 19th May at 10 am, Rob Pronk, Incotec’s Head of Marketing, will participate as a panelist in the discussion ‘Biologicals on Seeds: Building Clarity and Guidance Across Regulations’. Also on Tuesday 19th, at 1 pm, Huib Koerts, Sector Sales Manager, will share perspectives on Incotec’s activities and focus areas in a broadcast with Channel World Seed.

“Understanding the challenges our customers face – and the needs of their customers – is what guides our innovation," states Bruno Hoeltgebaum, Global Business Director at Incotec, about the importance of the event. "Working closely together, we help customers respond to the challenges they face. So for us, the World Seed Congress is first and foremost about listening. Some of our most meaningful developments come from close collaboration, and this event provides the space for those conversations.”