Brussels, Belgium (November 7, 2024) - Following the approval by their Assembly General at the Congress in Denmark, Euroseeds welcomed three companies as new associate members: J.R. Simplot Company, Pairwise, and Hudson River Biotechnology.

J.R. Simplot Company, based in Idaho, combines nearly a century of expertise in agriculture with advanced gene-editing and biotechnology, particularly for potatoes and strawberries. Their innovations reduce food waste, enhance yield, and increase resilience to climate change — goals closely aligned with Euroseeds’ mission.

North Carolina-based Pairwise, recognized as a leader in GreenTech, brings a pioneering approach to crop development with their proprietary CRISPR platform, enabling new, high-quality crop varieties that enhance sustainability in food production.

Hudson River Biotechnology, from Wageningen in the Netherlands, specializes in precision plant breeding and trait development, leveraging cutting-edge molecular breeding technologies to accelerate crop improvement.

These new members bring fresh perspectives to Euroseeds, which it says strengthens their commitment to advancing innovation across the European seed sector.