Expanded partnership strengthens marketing platform

San Diego, CA (October 15, 2024) – ZeaKal Inc. announced the expansion of its Gro Alliance partnership and marketing support network, bolstering its operational capacity as the company expands its plant trait technology portfolio and broadens the commercialization and adoption of PhotoSeed.

Under the expanded partnership, Gro Alliance will work directly on behalf of ZeaKal and utilize its extensive seed industry networks to drive the adoption of ZeaKal’s soybean and corn offerings. Tapping into Gro Alliance’s network will give ZeaKal immediate access to seed companies, crop protection organizations, and logistical support entities to grow PhotoSeed soy on as many acres as possible. 

This expanded partnership marks a significant step forward in ZeaKal’s mission to build a resilient, value-driven seed and grain supply chain in the United States and beyond.

“Farmers and seed companies want options that help them decouple their future from global commodity price pressures and constantly rising input costs," says Jim Schweigert, president of Gro Alliance. "We support ZeaKal’s effort to put the farmer at the center of the value-creation equation. I personally believe that the future of value-added agriculture is bright and could not be more excited to plan this crucial role in building the seed and grain supply chain to make it a reality.”

Additionally, ZeaKal has engaged Alhelpyou Inc. (“Alhelpyou”) to provide digital marketing services and lead its marketing strategy. Alhelpyou is a digital marketing firm with specialized technical and creative expertise spanning multiple industries ranging from cannabis to e-commerce.

“Alhelpyou’s experience with complementary industries and multi-disciplinary approach to marketing is an ideal fit for ZeaKal,” says Han Chen, Co-Founder and CEO of ZeaKal Inc. “We are excited to work with Alessandra Hechanova, and the team at Alhelpyou as we continue to transform carbon to nutrition.”

About ZeaKal

At ZeaKal, we are building a value driven “NewType” of agriculture to harmonize the needs of farmers, consumers, and our planet. Our flagship plant trait technology, PhotoSeed™, helps crops capture more carbon and sunlight, leading to healthier, nutrient-rich food and feed grown on a smaller environmental footprint. We go beyond science to make affordable nutrition more sustainable, with marketable differentiation for growers. Discover how we are transforming carbon to nutrition: zeakal.com or @zeakal on Twitter (X).

About Gro Alliance

Founded in 1941, Gro Alliance is North America’s largest independently owned contract seed corn and soybean seed production company. It provides GMO, non-GMO, organic, regulated, popcorn and soybean seed production as well as a full suite of seed corn, soybean and wheat nursery services for companies around the world. Its headquarters are in Cuba City, Wis. with additional seed corn operations in Howe, Ind. and soybean seed operations in Mount Pulaski Ill., Breckenridge, Minn. and Leland, Iowa. It has nursery operations in Chile through its joint venture, CIS Alliance, and out-licenses seed corn and soybean germplasm through Breeder Direct.  You can learn more at www.groalliance.com, www.cisalliance.cl and www.breederdirectllc.com.  

About Alhelpyou

Alhelpyou is a digital marketing agency specializing in website design, graphics, social media, and SEO services for small businesses. The firm has executed results-driven campaigns for award-winning documentaries, government announcements, an international cleantech competition, and over 30 competitive provincial grant programs supporting start-ups and industry-academic research projects. Learn more at alhelpyou.com

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