Andy LaVigne
Andy LaVigne

Edmonton, AB (August 19, 2024) - This year the Seeds Canada Annual Conference – held July 8-11 in Edmonton, AB – brought together seed analysts, developers, growers, processors, and distributors from across Canada under the theme The Future of Seed is Here. Are we Ready?

“I want to thank the conference sponsors, participants, members, the board, and our staff for bringing us a successful conference this year,” said Ellen Sparry. “I think there were great sessions, panels, and information, and of course, stay engaged; this is your Seeds Canada; together, we will make great strides for our sector.”

Pre-Conference Seed Analyst Workshop sponsored by 20/20 Seed Labs Inc.

We kicked off the conference this year with a Seed Analyst workshop on Monday July 8, 2024. Director of Policy, Lauren Comin moderated the conversation on disruptive forces in the sector, professional development needs, and how those needs could be met. The session ended with a discussion on the current value of the Seeds Canada member seal and its potential for future value.

The Future of Seed is Here

This year we welcomed Andy LaVigne, President and CEO of the American Seed Trade Association (ASTA), as the keynote speaker who provided an insightful keynote on the critical role of innovative research and practice in shaping a more sustainable and productive future.

Throughout his address, LaVigne explored how the industry continues to move forward with the issues we are facing today: geopolitical forces at play, overspending and debt, sustainability and climate funding. The solution: we work together; identifying the unified voice to move the industry forward. “In the end it’s our responsibility,” says LaVigne. “It all starts with the seed – it’s the great multiplier – food, feed, fuel and fibre – we have a huge responsibility to the industry.”

SRM and the ISSB Concept

Seed Regulatory Modernization has been a hot topic for our industry for years, with good reason! Our 2024 Annual Conference included several sessions discussing the next steps and how we can continue to push for progress.

Trish Jordan, a consultant for the Independent Standards Setting Body (ISSB) concept joined us at the conference to present her recommendations. See the 5 takeaways from the report below! The benefit of the ISSB concept would act as an independent voice to communicate with the CFIA on behalf of the whole industry. The challenges identified by Trish were finding sustainable funding sources and the bilateral division of the seed industry, but ultimately encouraged the establishment of a working task force to develop the concept and ensure the advisory body is independent from existing advisory bodies.

Trish Jordan’s address was followed by an ISSB panel discussion, moderated by Brent Collins, BASF, and featured Adam Dyck (Warburtons), Brad Chandler (Hensall Coop), and Greg Andrews (Alberta Seed Processors). The panel agreed that to be successful and effective the advisory body needs to be transparent, accountable, and flexible as the concept establishes itself for ‘futureproofing’ and create opportunities for farmers. One of the most significant challenges the panelists foresaw for this concept was the risk of stagnation – it is necessary, now more than ever, to see change driven by all agriculture stakeholders. To conclude day 1 of the conference, we heard from a panel of speakers on the concerns and impacts of SRM proposals. Moderated by Chris Churko, FP Genetics, the panel was composed of Brent Derkatch (Canterra Seeds), Ellen Sparry (C&M Seeds), and Bruce Balog (Gold Metal Seeds). The panel discussed how regulations can inhibit innovation and how they can support a more competitive environment- leaving attendees with the question of whether regulations should reflect what is best for the seed sector, or what is traditional.

Path to Increased Ag Research in Canada with Tyler McCann

We were also joined by Tyler McCann, Managing Director of the Canadian Agri-Food Policy Institute to share his perspective on the landscape of agriculture research in Canada. Tyler proposes that Canada develop a plan to increase agriculture research and development spending to improve the R&D position in Canada and fix a broken system. Tyler also suggested that SRM misses the mark and should focus on creating a landscape that makes it easier to perform R&D, allowing Canada to be more competitive internationally. It was a fantastic discussion that left a lasting impression on the delegates and speakers.

Political Ag Vision Panel

Following Tyler McCann’s presentation, the Political Ag Vision Panel presented the perspectives and approaches of the three national political parties on funding and research in the agricultural sector. The panel, moderated by Shaun Haney, Real Ag, consisted of Alistair MacGregor, MP Cowichan-Malahat-Langford, Larry Maguire, MP Brandon – Souris, and Tim Louis, MP Kitchener, ON.

Panelists discussed research and development funding opportunities in both the private and public sector and what measures are needed to increase Canadian competitiveness, including regulations and a decrease in red tape.

“It’s a balancing act,” said Alistair MacGregor, MP, “but ultimately we want predictability, consistency, and speed in agriculture.”

PBR Update with Anthony Parker

Anthony Parker from the Canadian Food Inspection Agency (CFIA) noted in his presentation that Canada is lagging behind other countries on plant breeders’ rights (PBR). Recent proposed amendments to PBR are intended to improve accessibility and encourage more investment and innovation. There will be a ‘what we heard’ report from this consultation in late summer 2024, which is expected to be published in Gazette I by late fall/early winter, and then again in Gazette II in 2026.

Policy & Issues Committee Discussion sponsored by C&M Seeds

Duane Johnson presented his report on the P&I Committees. We’ll be reviewing the report internally to consider the proposed updates to the structure. After considering the feedback, the Board will decide on the best way forward, and more information will be shared.

Diversity and Inclusion: Building a Workplace Culture for the Future

As the world returns to a “new normal” post COVID, the Diversity and Inclusion panel addressed the need for a continued focus on promoting diversity, equity, and inclusion in its businesses. Sponsored by Bayer CropScience and moderated by Michelle Wall, Seeds Canada board member and Chair of the Diversity and Inclusion Committee, the panel featured Quentin Martin (Cribit Seeds), Moses Palmer (20/20 Seed Labs Inc.) and Cami Ryan (Bayer CropScience). The panelists discussed reducing barriers and creating a system where everyone has access to the industry. As Cami highlighted, diversity helps companies solve unique problem, because unique mindsets are more creative in problem solving.

IP conversations

Client Services hosted over 50 attendees during the lunch hour on Wednesday for the IP Casual Conversations session, sponsored by FP Genetics. Roy van Wyk, Director, Client and Intellectual Property Services and Mel Reekie, Manager, Intellectual Property Programs engaged with the group for an informal and interactive discussion on IP Programs. Current updates on the VUA Platform and declarations were shared and the importance of compliance audits was noted by the group.

Timely Topics

To close off the conference, we heard from four presenters on topics that highlighted the speed in which progress can be made in the industry. Dr. Joel Vander Schaaf presented on Tuberosum Technologies and the cutting-edge breeding programs, research, and variety introduction. Dr. Francis Eudes, Director of Research, Development and Technology for the Science and Technology Branch at AAFC and Dr. John Laurie a research scientist with AAFC biotechnology and gene editing. To end the session, Dr. Nancy Tout, Chief Scientific Officer at the Global Institute for Food Security discussed accelerated breeding as an effort to combat climate change and global food insecurity –showing that the future of seed industry is in fact here – but leaving delegates with the question, are regulations ready?

Elected Leadership

This year also included Seeds Canada’s second Board of Director and Executive elections. We’re happy to introduce Brent Collins (BASF) as the incoming President and Sarah Foster (20/20 Seed Labs Inc.) as the new Vice-President, with Jeff Loessin (Corteva), Ellen Sparry (C&M Seeds), and Michelle Wall (Syngenta) elected to the Executive Board. Thank you to all nominees for running, and congratulations to the newly elected Board members.

A special note of thanks to Ellen Sparry, C&M Seeds (past President and current Executive Board member for her leadership over the last three years in the position of Seeds Canada President. Her guidance has formed the foundation and will ensure a strong future for the organization.

“We are delighted to welcome our new Board members, appoint our distinguished new President and introduce our talented Executive team. With their collective expertise and commitment, I am confident that Seeds Canada will continue to thrive and make a positive impact on the seed industry,” said Barry Senft, CEO of Seeds Canada.

Thank you to everyone who joined us for our Annual Conference! In addition to the speakers, panelists, discussions, and networking opportunities, we hope you experienced Edmonton – whether you joined us for a round of golf, a tour of a local seed lab, or enjoyed a fun evening at Fort Edmonton – we’re glad you were there.

Hope to see you in Quebec City

We are already looking forward to connecting with members and partners next year at the 2025 Annual Conference in Quebec City. Mark your calendars – July 8-11 – and stay tuned for more information.

Seeds Canada is the voice of the seed sector in Canada, with members including analysts, breeders, distributors, processors, seed growers and other contributors to the industry, located from coast to coast. Seed is the vital first link in the agriculture value chain, contributing over $6 billion to the economy, employing more than 63,000 Canadians, and exporting more than $700 million annually.